FOR IMMEDIATE RELEASE
November 13, 2008
Ford Motor Company
Ford Driving Skills for Life
Ford Motor Company Fund
Ford Driving Skills for Life
Ford Motor Company Fund and Governors Highway Safety Association to Bring National Award Winning, Hands-on, Teen Driver Training Program to San Diego, CA
- Students will learn advanced safe driving skills by some of the nation's top driving instructors
- Instructors' backgrounds include professional racers and high performance driving instructors; all are experts in teaching teens driver's safety
- Students will gain valuable driving experience and improve their driving safety skills
- For more information visit www.drivingskillsforlife.com
SAN DIEGO, Calif.—In conjunction with Ford's Operation Goodwill Program and in an effort designed to reduce teen crashes and fatalities in California, Ford Motor Company Fund (Ford Fund), the Governors Highway Safety Association (GHSA), and the California Office of Traffic Safety (OTS) are hosting San Diego area teens at the Ford Driving Skills for Life (DSFL) program, a once in a lifetime driving experience, being held at Qualcomm Stadium in San Diego, CA on November 13th and 14th.
Students will receive hands-on advanced driver's training by some of the nation's top professional driving instructors. Participants will learn skills in the four key skill areas that Ford Driving Skills for Life focuses on: speed management, space management, vehicle handling and hazard recognition. Experts have identified the lack of these skills to be the cause of approximately 60% of vehicle crashes for newly licensed drivers ages 16 - 19.
"We are excited to bring the Ford Driving Skills for Life program to San Diego," said Jim Graham, community relations manager of Ford Motor Company Fund. “Vehicle crashes are the No.1 killer of teenagers in America with 560 California teens losing their lives from such accidents in 2006 alone. The Ford Driving Skills for Life program is designed to help teens learn important lessons in road safety that are often not discovered until it is too late.”
“I applaud Ford Motor Company and their commitment to teaching young drivers those skills necessary for being safe on the road,” said Christopher J. Murphy Director, California Office of Traffic Safety and Immediate Past Chairman, GHSA. “We have worked with this program in several cities in California over the past two years and look forward to having another exceptional event in San Diego,” Murphy added.
Ford Driving Skills for Life was created in 2003 in partnership with the Governors Highway Safety Association. Ford DSFL is one of the nation's most comprehensive teen driver safety programs. In addition to hands-on events such as the event being held in San Diego, it consists of learning tools such as an interactive Web site (www.drivingskillsforlife.com) which includes a learning module, quizzes, car care videos, driving tip videos, interactive games and an enhanced eco-driving curriculum. Free educator packets are available for students and parents to use at home, as well as teachers and administration in classrooms and communities. Additionally, in school and community programs are created to meet the specific needs of communities and schools.
In July of this year, Ford and its philanthropic arm, Ford Motor Company Fund, announced its plan to invest more than $1 million over the next year to support San Diego county-area community initiatives and charitable organizations through its Operation Goodwill San Diego project. Ford has also been a major contributor to San Diego area organizations for decades, contributing more than $5.1 million to charitable organizations in the last eight years alone.
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About Ford Motor Company Fund and Community Services
Ford Motor Company Fund and Community Services is committed to creating opportunities that promote corporate citizenship, philanthropy, volunteerism and cultural diversity for those who live in the communities where Ford operates. Established in 1949 and made possible by funding from Ford Motor Company, Ford Motor Company Fund supports initiatives and institutions that foster innovative education, auto-related safety, and American heritage and legacy. National programs include Ford Partnership for Advanced Studies, which provides high school students with academically rigorous 21st century learning experiences, and Driving Skills for Life, a teen-focused auto safety initiative. The Ford Volunteer Corps, established in 2005, continues Ford's legacy of caring worldwide. Through the Volunteer Corps, Ford employees and retirees participate in a wide range of volunteer projects in their communities. For more information on programs made possible by Ford Motor Company Fund and Community Services, visit www.community.ford.com.
For more information regarding the Ford Driving Skills for Life program, please visit www.drivingskillsforlife.com.
The Governors Highway Safety Association (GHSA)® is a nonprofit association representing the highway safety offices of states, territories, the District of Columbia and Puerto Rico. GHSA provides leadership and representation for the states and territories to improve traffic safety, influence national policy and enhance program management. Its members are appointed by their Governors to administer federal and state highway safety funds and implement state highway safety plans. Contact GHSA at 202-789-0942 or visit www.ghsa.org.