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GHSA News Release

December 4, 2009

Contact: Jonathan Adkins
(202)789-0942, ext.13
(202)669-9746, cell

States Send Clear Message to Would-Be Drunk Drivers:

WASHINGTON, D.C.—Today, the Governors Highway Safety Association (GHSA) joined the U.S. Department of Transportation, the Office of National Drug Control Policy and law enforcement to launch an extensive national drunk driving crackdown to be held December 16 - January 3.

GHSA Executive Board Member John Saunders reported, “From Coast to Coast, highway safety agencies will be conducting a period of increased law enforcement presence on the roadways to prevent the needless tragedies associated with drunk driving. The federal and state governments are also purchasing paid advertising to deter drunk drivers and remind the public about the enhanced enforcement presence on the roadways.” Saunders noted that numerous states are utilizing various new media approaches such as Twitter to share the safe driving message. In addition, Colorado is debuting a new iPhone application to help citizens estimate Blood Alcohol Content level, while the state of Washington is sharing its enforcement message in online gaming ads on XBox 360 Live.

A sampling of state crackdown activities is posted below. For additional states, visit

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The Governors Highway Safety Association (GHSA)® is a nonprofit association representing the highway safety offices of states, territories, the District of Columbia and Puerto Rico. GHSA provides leadership and representation for the states and territories to improve traffic safety, influence national policy and enhance program management. Its members are appointed by their Governors to administer federal and state highway safety funds and implement state highway safety plans. Contact GHSA at 202-789-0942 or visit