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Registration Brochure
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[2.6 MB, 20 pgs.]

2014 GHSA Annual Meeting
Mapping out the Future:
Highway Safety after MAP-21

Grand Rapids, Michigan | September 6 - 10

Registration | Hotel & Travel | Agenda | Sponsors | Exhibitors

Detailed Program

2014 Annual Meeting Index Page

Unless noted, all events are held in the Amway Grand Plaza (noted in orange) and DeVos Place Convention Center (noted in green). Please be aware of where your event is located.

Saturday, September 6
8:30 a.m. – 5:00 p.m. GHSA Executive Board Meeting
(State Members only)

Thornapple, Conference Level - 3rd Floor, Amway Grand Plaza
Luncheon sponsored by Appriss, Inc.
Sunday, September 7
* Please Note: Unless otherwise indicated, meetings listed between 8:30 a.m. and 5:00 p.m. on Sunday are for GHSA State and Territorial Members only.
8:00 a.m. – 5:00 p.m. Registration
Secchia Lobby, Main Level, DeVos Place
8:30 a.m. – 9:30 a.m. New State Member Orientation
Emerald AB, Concourse Level – 2nd Floor, Amway Grand Plaza
Sponsored by Alliance of Automobile Manufacturers, Inc.
8:30 a.m. – 9:30 a.m. Territorial Highway Safety Offices Meeting
Pearl, Concourse Level – 2nd Floor, Amway Grand Plaza
9:30 a.m. – 11:00 a.m. Regional Meetings
Conference Level – 3rd Floor, Amway Grand Plaza
Region 1 – Grand View A
Region 2 – Grand View BC
Region 3 – Heritage Hill
Region 4 – Thornapple
Region 5 – Berkey
Region 6 – Winchester
Region 7 – Haldane
Region 8 – Pullman
Region 9 – Kendall
Region 10 – Nelson
11:15 a.m. – 5:00 p.m. GHSA Business Meeting
Grand Gallery EF, Main Level, DeVos Place
3:00 p.m. – 5:00 p.m. Exhibits Open
(Open to all registered attendees)
Ballroom AB, Main Level, DeVos Place
3:00 p.m. – 3:30 p.m. Welcome Break in Exhibit Hall
(Open to all registered attendees)
Ballroom AB, Main Level, DeVos Place
Sponsored by Xerox

Join us for an Ice Cream Float Station featuring famous Hudsonville, Michigan ice cream!
6:00 p.m. – 9:00 p.m. Opening Reception at the Gerald R. Ford Museum
Sponsored by State Farm®
(Open to all registered attendees)
Monday, September 8
7:30 a.m. – 5:00 p.m. Registration
Secchia Lobby, Main Level, DeVos Place
7:30 a.m. – 5:00 p.m. Exhibits Open
Ballroom AB, Main Level, DeVos Place
7:30 a.m. – 8:30 a.m. Continental Breakfast in Exhibit Hall
Ballroom AB, Main Level, DeVos Place
Sponsored by Mazda North American Operations
8:30 a.m. – 10:00 a.m. Opening General Session
Ballroom CD, Main Level, DeVos Place

Opening Ceremonies:
  • Presentation of the Colors – Michigan State Police Color Guard
  • Pledge of Allegiance

Special Video Welcome from Michigan Governor Rick Snyder

Welcome:

  • Col. Kriste Kibbey Etue, Director, Michigan State Police
  • Kendell Poole, GHSA Chairman and Director, Tennessee Governor’s Highway Safety Office
Keynote Speakers:
Honorable David Friedman, Deputy Administrator, NHTSA
Honorable David Friedman
Deputy Administrator
NHTSA
Steve Kenner
Global Director of Automotive Safety
Ford Motor Company
10:00 a.m. – 10:45 a.m. Morning Break in Exhibit Hall
Ballroom AB, Main Level, DeVos Place
10:45 a.m. – 12:15 p.m.

Workshop 1
The Promise of DWI Courts: Changing Lives to Save Lives
Grand Gallery AB, Main Level, DeVos Place

This session will explore the reasons DWI Courts exist, review their guiding principles, discuss the policies and procedures that make for a welldesigned program, and provide real-world examples of the impact of the DWI Courts on public safety. A graduate of the program will tell her story from her days as a DUI offender to her entry into Sobriety Court, through her transition to her new lifestyle as a healthy, sober, productive and safedriving member of society.

Moderator:

  • Leanna Depue, Highway Safety Director, Missouri Department of Transportation
Speakers:
  • Honorable Patrick Bowler, Judge (ret.)
  • Grand Rapids Sobriety Court Graduate

Workshop 2
Naturalistic Driving Study: Concept to Countermeasures
Grand Gallery CD, Main Level, DeVos Place

The Strategic Highway Research Program (SHRP2) has conducted the largest, most comprehensive naturalistic driving study ever undertaken, creating a massive database for future behavioral highway safety research and implementation of safety projects. The companion Roadway Information Database contains detailed roadway data. Results of both will be a definitive source of information on driver performance and behavior for decades to come as this project moves from concept to countermeasures.

Moderator:
  • Brent Jennings, Highway Safety Manager, Idaho Transportation Department
Speakers:
  • Neil Pedersen, Deputy Director, Implementation & Communication, Transportation Research Board, National Academy of Sciences
  • Robert Hull, Engineer for Traffic & Safety, Utah Department of Transportation

Workshop 3
Effectively Using your LELs, JOLs and TSRPs
Grand Gallery EF, Main Level, DeVos Place

Learn how states can utilize their Law Enforcement Liaisons, Judicial Outreach Liaisons and Traffic Safety Resource Prosecutors to get the biggest bang for their buck.

Moderator:

  • Lauren Stewart, Highway Safety Director, Maine Bureau of Highway Safety

Speakers:

  • Vernon Betkey, National Law Enforcement Liaison Program Manager, GHSA
  • Jim Camp, Traffic Safety Resource Prosecutor, Tennessee District Attorneys General Conference
  • Honorable Mary Jane Knisley, District Court Judge, 13th Judicial District, Yellowstone County, Montana
  • Don Nail, Director and Governor’s Representative, North Carolina Governor’s Highway Safety Program
12:15 p.m. – 1:45 p.m. Exhibitor Showcase & Buffet Luncheon
Ballroom AB, Main Level, DeVos Place
Sponsored by Toyota Motor Sales, U.S.A., Inc.
2:00 p.m. – 3:30 p.m. Workshop 4
Crash Reduction Research in Emergency Medical Services
Grand Gallery AB, Main Level, DeVos Place

This session will explore innovative research in the EMS field and how this work is making advancements in the prevention and treatment of crash injuries. Highlights will include the International Center for Automotive Medicine and work on NCHRP 17-57, a project to facilitate improvements in injury severity prediction through better on-scene measurement of crash injuries.

Moderator:
  • Michael Prince, Director, Michigan Office of Highway Safety Planning
Speakers:
  • Carla Kohoyda-Inglis, MPA, Program Director, International Center for Automotive Medicine
  • Carol Flannagan, Ph.D., Associate Research Scientist, University of Michigan Transportation Research Institute
Workshop 5
Partnering to Stop Distracted Driving
Grand Gallery DC, Main Level, DeVos Place

There is strength in numbers. Many public and private organizations have teamed up to educate the public about the dangers of distracted driving. This panel will discuss specific efforts in several states and the results. There will be ample time for discussion and questions.

Moderator:
  • Bill Bell, Director, Kentucky Office of Highway Safety
Speakers:
  • Gretchen Morgan, Officer, Paducah Police Department
  • Mike Kellenyi, Victim and Advocate, People Against Distracted Driving
  • Jeff Stewart, Director of Global Public Policy, AT&T
  • Linda Hill, MPH, Director, TREDS, University of California, San Diego
Workshop 6
New Ideas in Motorcycle Safety
Grand Gallery EF, Main Level, DeVos Place

This workshop will feature an exploration of innovative approaches to motorcycle safety programming under MAP-21 and beyond.

Moderator:
  • Lee Axdahl, Director, South Dakota Office of Highway Safety
Speakers:
  • Rick Kiley, Chairman, State Motorcycle Safety Administrators (SMSA)
  • James Halvorson, Motorcycle Safety Consultant
  • James Hedlund, Principal, Highway Safety North
3:30 p.m. – 4:00 p.m. Afternoon Break in Exhibit Hall
Ballroom AB, Main Level, DeVos Place
Sponsored by Alliance Sport Marketing
4:00 p.m. – 5:00 p.m. Grantee Workshop
Grand Gallery EF, Main Level, DeVos Place

Facilitators:
  • Troy Costales, Governor’s Representative and Administrator, Transportation Safety Division, Oregon Department of Transportation
  • Michael Prince, Director, Michigan Office of Highway Safety Planning
  Dinner on your own
Tuesday, September 9
7:30 a.m. – 12:15 p.m. Registration
Secchia Lobby, Main Level, DeVos Place
7:30 a.m. – 12:00 p.m. Exhibits Open
Ballroom AB, Main Level, DeVos Place
7:30 a.m. – 8:30 a.m. Continental Breakfast in Exhibit Hall
Ballroom AB, Main Level, DeVos Place
Sponsored by Kia Motors America
8:30 a.m. – 10:00 a.m. General Session
Ambassador Ballroom, Concourse Level - 2nd Floor, Amway Grand Plaza

Moderator:

  • John Saunders, GHSA Vice Chairman and Director, Highway Safety Services, Virginia Highway Safety Office
Speakers:
Kathleen Bower
Vice President, Public Affairs
AAA
King Gee
Director of Engineering and Technical Services
AASHTO
Matt Richtel
Pulitzer Prize-winning Author and New York Times Journalist
10:00 a.m. – 10:45 a.m. Morning Break in Exhibit Hall
Ballroom AB, Main Level, DeVos Place
Sponsored by Huddle, Inc.
10:45 a.m. – 12:15 p.m. Workshop 7
Targeting Teen Drivers: Research and Realities
Grand Gallery AB, Main Level, DeVos Place

This workshop will explore teen peer-to-peer programs, research on teen behavior and attitudes, increase in teen drug use and national and state policies and programs to adress teen distracted driving.

Moderator:
  • Shirley Thomas, Highway Safety Director and Governor’s Representative, Mississippi Department of Public Safety, Division of Public Safety Planning
Speakers:
  • Doug Caver, President, Boomerang Driving
  • Jim Graham, Community Relations Manager, Ford Motor Company Fund & Community Services
  • Pam Fischer, Principal, Pam Fischer Consulting
Workshop 8
Proactive Media Outreach: Marketing the Highway Safety Message
Grand Gallery CD, Main Level, DeVos Place

This roundtable brings together highway safety communicators and members of the media to discuss the best ways to deliver the highway safety message, particularly amidst the onslaught of digital information.

Moderator:
  • Kara Macek, Director of Communications, GHSA
Participants:
  • Matt Richtel, Pulitzer Prize-winning Author and New York Times Journalist
  • John Barnes, Statewide Projects Coordinator, MLive Media Group
  • Susan McMeen, Director, Office of Consumer Information, NHTSA
  • Tahni Segars, Communication Specialist, Georgia Governor’s Office of Highway Safety
Workshop 9
Innovative and Effective Alcohol-Impaired Driving Enforcement Strategies
Grand Gallery EF, Main Level, DeVos Place

The session will explore innovative and coordinated enforcement approaches that are being implemented and yielding huge dividends across the U.S. Well-coordinated and aggressive enforcement can help jurisdictions help drive down the incidences of impaired driving, thus reducing impaired driving serious injuries and fatalities. The session will focus on dedicated DWI Enforcement Teams, no refusal efforts, officers trained as phlebotomists, DRE efforts and mobile testing units.

Moderator:
  • Don Nail, Director and Governor’s Representative, North Carolina Governor’s Highway Safety Program
Speakers:
  • Kevin Wallace, Sergeant, Guilford County DWI Task Force/Guilford County Sheriff’s Office
  • Sgt. Christopher Andreacola, Tucson Police Department
  • Richard Mabe, Detective, Austin Police Department
12:15 p.m. – 2:15 p.m. Highway Safety Awards Presentation and Luncheon
International Ballroom, Level Two, JW Marriott Hotel
Sponsored by The Allstate Foundation and the Foundation for Advancing Alcohol Responsibility

Master of Ceremonies:
  • Troy Costales, Governor’s Representative and Administrator, Transportation Safety Division, Oregon Department of Transportation
Sponsor Remarks:
  • Laura Glaza, Allstate Ambassador, The Allstate Foundation
  • Brandy Nannini, Vice President, Government Relations, Foundation for Advancing Alcohol Responsibility
2:30 p.m. – 4:00 p.m. Workshop 10
Hot Topics in Occupant Protection
Grand Gallery AB, Main Level, DeVos Place

This session will explore strategies to increase seat belt use, including new technologies to get people to buckle up, with a focus on increasing belt use among teens. The workshop will also look at issues related to measuring use rates and explain the new survey design and how to use this information to make sound program decisions.

Moderator:
  • Debra Hollis, Highway Safety Manager, Arkansas Highway Safety Office
Speakers:
  • David Kidd, Research Scientist, Insurance Institute for Highway Safety
  • Neil Chaudhary, Ph.D., Vice President, Preusser Research Group
  • Karen Sprattler, Principal, Sprattler Group
Workshop 11
Driver Education: Research, Assessment and Best Practices
Grand Gallery CD, Main Level, DeVos Place

A panel of experts will explore various aspects of driver education, including: making improvements to GDL policies to increase effectiveness; a new study on the efficacy of driver education; and a case study of a Driver Education Program Assessment.

Moderator:
  • Michael Prince, Director, Michigan Office of Highway Safety Planning
Speakers:
  • Kirk Ferris, Director, Driver Programs, Michigan Department of State
  • Robert Foss, Ph.D., Senior Research Scientist, University of North Carolina Highway Safety Research Center
  • William Van Tassel, Ph.D., Manager, Driver Training Operation, AAA
Workshop 12
Coast-to-Coast Approaches to Pedestrian Safety
Grand Gallery EF, Main Level, DeVos Place

This workshop will explore how pedestrian safety is addressed around the country, including Florida’s “3E” approach, New York City’s “Vision Zero” program and Seattle’s response to pedestrian challenges.

Moderator:
  • Lora Hollinsgworth, P.E., Chief Safety Officer, Florida Department of Transportation
Speakers:
  • Trenda McPherson, State Bicycle/ Pedestrian Safety Program Manager, Florida Department of Transportation
  • MJ Haught, Program Manager, Washington Traffic Safety Commission
  • Robert Viola, City Planner, New York City Department of Transportation
5:30 p.m. – 7:00 p.m. Networking Reception
Imperial Ballroom, Concourse Level – 2nd Floor, Amway Grand Plaza
Sponsored by NASCAR
Wednesday, September 10
NOTE: All events on Wednesday are in the Amway Grand Plaza.
8:00 a.m. – 8:30 a.m. Continental Breakfast
Crown Foyer and Ambassador East, Concourse Level – 2nd Floor
8:30 a.m. – 10:00 a.m. Workshop 13
Is Your Program Worth It? Selecting the Most Effective Countermeasures and Strategies
Atrium, Lower Level

This session will provide an overview of which traffic safety countermeasures and strategies provide the best opportunity for maximum benefit.

Moderator:
  • Tom Glass, Transportation Planning Manager, Pennsylvania Department of Transportation
Speakers:
  • Jeffrey Michael, Ph.D., Associate Administrator, Research & Program Development, NHTSA
  • Ted Miller, Ph.D., Senior Research Scientist, Pacific Institute for Research and Evaluation
  • Neil Chaudhary, Ph.D., Vice President, Preusser Research Group
Workshop 14
Innovative and Effective Distracted Driving Enforcement Strategies: Technology for Enforcement and Prosecution
Gerald R. and Betty Ford Presidential Ballroom, Lobby Level - 1st Floor

The session will explore innovative strategies that are being implemented around the country to prevent serious injuries and fatalities in distracted driving crashes. Speakers will discuss effective evidence collection and the establishment of cases for the successful prosecution of distracted driving.

Moderator:
  • Don Nail, Director and Governor’s Representative, North Carolina Governor’s Highway Safety Program
Speakers:
  • Sgt. Christopher Sanchez, Massachusetts State Police
  • Sgt. Alex Justice, North Carolina State Highway Patrol
  • Tara Jenswold, Assistant Attorney General, Wisconsin Department of Justice
Workshop 15
Managing a Highway Safety Office: Tips, Tricks and Tools of the Trade
Emerald AB, Concourse Level – 2nd Floor

Five highway safety office leaders will participate in a discussion and answer questions from the audience about a variety of topics related to the management of their offices and administration of federal funds.

Moderator:
  • Jana Simpler, Director, Delaware Office of Highway Safety
Speakers:
  • Bill Bell, Director, Kentucky Office of Highway Safety
  • Darrin Grondel, Director, Washington Traffic Safety Commission
  • Terry Pence, Traffic Safety Director, Texas Traffic Safety Section
  • Dana Gigliotti, Deputy Chief, Highway Safety Office, Maryland Motor Vehicle Administration
  • Phil Riley, Director, South Carolina Office of Highway Safety and Justice Programs
10:00 a.m. – 10:30 a.m. Break
Crown Foyer, Concourse Level – 2nd Floor
10:30 a.m. – 12:00 p.m. General Session
Drug-Impaired Driving: The Implications for Highway Safety
Ambassador West, Concourse Level – 2nd Floor

More permissive marijuana laws and an increase in drug abuse – both illegal and prescription – raise many questions for the highway safety community. Hear how Colorado and Washington State are responding to legalization of marijuana use and learn about the national response to drug-impaired driving.

Moderator:
  • Darrin Grondel, Director, Washington Traffic Safety Commission
Speakers:
  • Emily Wilfong, Highway Safety Communications Manager, Colorado Department of Transportation
  • Glenn Davis, Highway Safety Manager, Colorado Office of Transportation Safety
  • Jonna VanDyk, Program Manager, Washington Traffic Safety Commission
  • Shelly Baldwin, Program Manager, Washington Traffic Safety Commission
  • Michael Brown, Director, Office of Impaired Driving & Occupant Protection, NHTSA
12:15 p.m. – 2:00 p.m. Closing Luncheon and General Session
Ambassador East, Concourse Level – 2nd Floor
Sponsored by AT&T

Moderator:
  • Chuck DeWeese, Chairman, GHSA Annual Meeting Planning Committee and Assistant Commissioner, New York Governor’s Traffic Safety Committee
Sponsor Remarks:
  • Andrea Brands, Director, Consumer Safety & Education, AT&T
Speaker:
Peter Hart
Chairman
Peter D. Hart Research Associates
2:00 p.m. Adjourn

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