Resource Type
Research Project Results
NHTSA and GHSA's National Cooperative Research and Evaluation Program (NCREP) performed a scan of publicly available SHSO social media channels and performed a series of interviews with NHTSA Regional Offices and a sample of nine SHSOs.
The report includes promising practices designed to help inform planning and decision-making for the different platforms, provides examples of messages with high engagement rates and offers some real-world case studies. It also describes new and creative ways SHSOs are sharing information and ideas, as well as how these activities can be effectively measured.
Resource Category
Publication