Popular ride-hailing company Lyft is playing a big part in ensuring residents in the Washington, DC area can get home safely. In 2017, Lyft teamed up with the Washington Regional Alcohol Program (WRAP), a nonprofit partner of the DC, Maryland, and Virginia highway safety offices that offers innovative public health education programs designed to prevent alcohol-impaired driving.
This new partnership builds upon WRAP’s award-winning program SoberRide®, which provides a discounted safe ride service to prevent drunk driving. Since its inception in 1993, SoberRide has provided 67,991 rides home to potential drunk drivers in the Greater Washington area. By working with Lyft in 2017, SoberRide has seen its ridership nearly triple, facilitating close to 1,700 rides on major drinking holidays including St. Patrick's Day, Cinco de Mayo, and Fourth of July.
The Lyft/WRAP partnership has resulted in a 193 percent increase in the number of potential drunk drivers removed from DC, Maryland and Virginia’s shared roadways this year alone. Hundreds of passengers who had never previously used Lyft now have access to safe, reliable, and affordable rides.
Learn more at http://www.wrap.org/soberride/.